I read this New York Times article recently about how clothing can effect behavior and performance. A recent study showed that subjects who were told to wear a white doctor’s coat performed better on tests measuring attention. Subjects who were told to wear a white painter’s coat (identical to the doctor’s coat) showed no improvement in test scores.

This phenomenon is known as “embodied cognition.” Researchers argue that the clothes we wear invade our bodies and our brains and put us into a different psychological state.

So yeah, if you wear a doctor’s white coat, and take a simple test, YOU WILL DO BETTER than if you’re in street clothes or wearing a painter’s coat.  I think it might help with a driving test.

Strangely enough, the same thing sort of happens with cosmetic surgery.  Many patients have stated in studies AND to me personally that when their appearance or body is improved, they feel more self esteem, confidence and empowerment.

No, I’m not suggesting that everyone should get plastic surgery just to “feel better.”  Rather, depending on the person, the situation, expectations, and what can be accomplished, plastic surgery is a powerful rejuvenating experience for both body and mind.

My facelift patients often comment after surgery and healing that they feel more energetic, alive and ready to conquer the world.  I can physically see the mood and energy levels rise after surgery in many of my patients.  And surprisingly, at least to me, a sizable number of my female patients either get pregnant or divorce AFTER their cosmetic procedure.

Who would have known?

So, if you’re serious about making a positive change in your life and having the face or body that matches how you REALLY feel inside, and you’re considering plastic surgery in San Francisco, please contact me at 415 362 1846 or info@drkim.com.  Even smaller procedures, including Botox, Juvederm or skin peels, can also improve your overall facial rejuvenation and do wonders for your confidence level.

And yes, please don’t blame me if this leads to more kids or separation from your partner! You’ve been warned!

P.S. The full New York Times article is here:


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